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Never Mind the Sizzle...Where's the Sausage: Branding based on substance not spin








Never Mind the Sizzle...Where's the Sausage: Branding based on substance not spin 
oleh: David Taylor
> Buku Impor » Business, Management & Self Improvement

List Price :   Rp 225.883
Your Price :    Rp 192.001 (15% OFF)
 
Penerbit :    Wiley
Edisi :    Paperback
ISBN :    1841127698
Tgl Penerbitan :    2007-11-02
Bahasa :    English
 
Halaman :    162
Tag :    buku impor 1c
Sinopsis Buku:
Are you looking for a branding book that's a bitdifferent? You've found it. Never Mind the Sizzle... is an irreverent story packed full of practical tips, tricks and tools that reveal how to cut through the bull and buzzwords of branding, get deep insight into your customers, create a big brand idea, get your boss on board, win the consumer's heart and mind and stand out from the crowd. Join the blog at wheresthesausage.com !



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